Content

NOTHING EXPRESSES  OUR INDIVIDUALISM AND COMMONALITIES AS EQUALLY – AND AS STRONGLY – AS MUSIC DOES.

We take this very seriously when we help brands bring values to life, because music lovers are savages when it comes down to their favorite thing. With music lovers it’s like that song from A Hard Day’s Night: Can’t Buy Me Love.

Content is VOLUME’s way of expressing brand relevance to the world. Music is an elegant, efficient and passionate way to do it. We are all consumers. We are all music lovers. But first of all we are human – so we aim to create something that is significantly more efficient than traditional advertising – and something that is meaningful to everyone involved.

Online, across devices, in stores, at shows, concerts and festivals we create your content, deploy it through partnerships in owned, earned and bought media and execute from start to finish – either as your primary agency or in close collaboration with your other agencies.

In short –

For us creating content is not only about understanding a target group. It is about making your value proposition stick in a complex reality of stake holders. When a brand claims a certain value the target group will examine the legitimacy of the claim. And we have in VOLUME a unique history of understanding and building brand legitimacy.

With a team grown out of music, below the line, community management, analysis and creative business processes we know these dynamics. We have the cases to prove it – and since your investments are at stake we take great pride in documenting the effects.